Elyse Zima joined the UAlbany athletics department as the Assistant Director of Marketing & Fan Experience in June of 2023.
As the Assistant Director of Marketing & Fan Experience, Zima is responsible for developing and executing various marketing initiatives, with a focus on basketball, soccer, and women’s lacrosse. She also oversees the mascot program and is tasked with engaging the student body to increase student involvement and boost the overall experience for students and fans.
A Capital Region native, Zima arrived at UAlbany after most recently serving as an Athletes Village Manager for the Lake Placid 2023 FISU World University Games. Additionally, she spent six years with the Tri-City ValleyCats as the Community & Promotions Manager and held roles with Walt Disney World Resorts, Late Night with Conan O’Brien, Time Warner Cable: Capital News 9, and the Inn at Erlowest in Lake George.
Zima graduated from Hofstra University with a Bachelor of Arts in 2007 and currently resides in Latham, NY.